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e mua kai kai

FOMO – fear of missing out

This youth colloquial expression – FOMO – means “Fear Of Missing Out”.

E mua kai kai” comes from the following whakatauki:

E mua kai kai, e muri kai huare.
Come early and eat food, come late (or not at all) and you may only eat your own spittle.

This is in some ways similar to “The early bird catches the worm”.

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